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Skill Claude

Social Media Writer

soc-media-writer/

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Social posts and video scripts built on named copywriting frameworks, strong hooks and retention beats. For video it writes the voiceover, a timed shot list and notes on why it works.

Social Media Writer: Brain Lab skill for Claude Code

Social content engineered around named copywriting frameworks, scroll-stopping hooks, and retention mechanics.

Why use it

  • Generic AI copy reads like generic AI copy, and dies in the first two seconds.
  • A script with no retention plan loses the viewer at 0:07 and nobody knows why.

What it does

  • For video: three coordinated outputs, the spoken dialogue, a timed two-column video scenario (shot list + visual cues), and an explanation of the frameworks, hook and retention beats used.
  • Standalone posts for LinkedIn, X, Instagram and YouTube.
  • Hook banks, content matrices, Hub-and-Spoke repurposing plans, VSLs.
  • Platform rules baked in: algorithm weights, retention targets, pixel-exact safe zones.

Benefits

  • Beat the scroll. Hooks engineered for the first two seconds, not written by vibes.
  • Retention by design: and it shows you exactly which beats hold the viewer.
  • One idea → a full distribution set: script, shot list, and posts for every platform.
  • Stops sounding like AI. Named frameworks instead of generic filler.

Install

Download this skill and copy the soc-media-writer folder to .claude/skills/soc-media-writer/ in your project, or to ~/.claude/skills/soc-media-writer/ to use it in every project. Claude Code finds it on its own; you can also call it with /soc-media-writer.

Part of the Content Creation bundle. To get the whole set as a Claude Code plugin: /plugin marketplace add endorphin-ai/hasbrains-agent-kit, then /plugin install content-creation@hasbrains-agent-kit.

Source: endorphin-ai/hasbrains-agent-kit. License: MIT.

Files (12)

Files

# Not used

This file is a placeholder from Brain Lab. The skill does not use it; everything it needs is listed in SKILL.md.